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Free Zone Company (FZCO)IMAARI FZCO
LicenseIFZA 36969

02Services

There are 10 rules of successful social media marketing.

The first one: consult us. We will take care of the other nine. Do not waste time, let the experts do the expert work.

01

Social Media Strategy & Growth Consulting

A documented strategy that sets objectives, platforms, audiences and content pillars before any content is produced.

Description

Many social media programmes run without a written strategy. Content is produced week by week, results are hard to attribute, and the team cannot say what it is optimising for. We start by fixing that.

The outcome is a strategy document your marketing team, agency partners and management can work from. It defines what the channels are for, whom they address, what they say and how success is measured.

Typical process

  1. 01

    Kick-off and audit

    Review of current channels, content, audience data and competitors. Conversations with the people who run marketing and sales.

  2. 02

    Objectives and audiences

    Agreement on commercial objectives, target groups and the role of each platform.

  3. 03

    Strategy document

    Positioning, content pillars, formats, cadence, creator approach and budget allocation, written out in full.

  4. 04

    Roadmap and hand-over

    A quarter-by-quarter roadmap and a working session with your team, or a transition into execution with us.

Deliverables

  • Channel and content audit
  • Competitor overview
  • Strategy document with objectives and KPIs
  • Platform and format recommendations
  • Quarterly roadmap
  • Budget allocation proposal
Request a consultation

02

Content Strategy, Planning & Production Management

Editorial planning and production coordination across platforms, so that content is consistent, on time and on strategy.

Description

We translate the strategy into an editorial system: content pillars, recurring formats, a publishing cadence and a production workflow with clear responsibilities and approval steps.

Production itself is coordinated with your in-house team or with producers, photographers and editors we brief and manage. You keep final approval at every stage.

Typical process

  1. 01

    Editorial framework

    Formats, pillars and cadence per platform, plus notes on tone of voice.

  2. 02

    Monthly planning

    A content calendar for the coming month, reviewed and approved by you.

  3. 03

    Production coordination

    Briefings, scheduling and quality control for shoots, edits and copy.

  4. 04

    Publishing and community

    Scheduling, publishing and moderation according to the agreed plan.

Deliverables

  • Editorial framework per platform
  • Monthly content calendar
  • Production briefs and shot lists
  • Copy and captions in German or English
  • Publishing schedule
  • Monthly content review
Request a consultation

03

Influencer Marketing & Creator Partnerships

Creator partnerships selected for fit, briefed precisely and evaluated against criteria defined at the start.

Description

Creator marketing fails most often at selection and briefing. Reach is easy to buy and hard to trust; fit with your brand and audience is what carries a partnership. We research creators manually, check audience quality and only shortlist profiles that match your positioning.

From there we handle outreach, negotiation, contracts and usage rights, the briefing, content approval and the final evaluation. Where the objectives allow it, we prefer long-term partnerships over one-off placements.

Typical process

  1. 01

    Creator research

    Longlist and shortlist based on audience, content quality, brand fit and disclosure practice.

  2. 02

    Outreach and contracting

    Terms, deliverables, timelines, usage rights and disclosure requirements in writing.

  3. 03

    Briefing and approval

    Creative briefs that leave room for the creator's voice, with approval loops agreed in advance.

  4. 04

    Evaluation

    Results per creator and per campaign against the criteria defined at the start.

Deliverables

  • Creator shortlist with rationale
  • Outreach and contract management
  • Creative briefs
  • Content approval workflow
  • Campaign evaluation report
  • Recommendations for ongoing partnerships
Request a consultation

04

E-Commerce Social Media

Social commerce, paid social and product content for brands that sell online.

Description

For shop-driven brands, social media has a direct commercial role. We set up and run the parts of it that carry revenue: shoppable formats and catalogue integrations, paid social campaigns, and product content built to be used in ads, on product pages and in creator collaborations.

Ad accounts remain in your ownership. Campaign structure, targeting, creative testing and budgets are documented, and every report separates paid from organic results.

Typical process

  1. 01

    Commercial setup

    Shop and catalogue connections, tracking and conversion events reviewed and configured together with your technical team.

  2. 02

    Product content

    Content plans for product launches, seasonal campaigns and always-on formats.

  3. 03

    Paid social

    Campaign structure, audiences, creatives and budget pacing, with structured testing.

  4. 04

    Optimisation

    Regular review of results, creative rotation and budget reallocation.

Deliverables

  • Social commerce and catalogue setup
  • Tracking and conversion review
  • Paid social campaign management
  • Product and campaign content plans
  • Creative testing plan
  • Paid and organic performance reporting
Request a consultation

05

Performance Analysis & Reporting

Reporting in business terms: what was done, what it produced and what changes next.

Description

Platform dashboards show numbers; they do not explain them. Our reports connect activity to the objectives agreed in the strategy, define every metric used and state plainly what worked, what did not and why.

Reports are delivered at fixed intervals and discussed in a regular review. They are written for management as well as for the marketing team.

Typical process

  1. 01

    Measurement framework

    Definition of KPIs, data sources and reporting cadence, agreed before the first report.

  2. 02

    Data collection

    Platform data, ad data and shop data brought together in one view.

  3. 03

    Analysis and report

    Written interpretation, not only charts, with recommendations for the next period.

  4. 04

    Review meeting

    Discussion of the report and agreement on adjustments.

Deliverables

  • KPI framework with definitions
  • Monthly or quarterly report
  • Campaign and creator evaluations
  • Ad-hoc analyses on request
  • Review meeting notes and decisions
Request a consultation

06

No packages, no price lists

Every engagement is scoped and quoted individually, based on objectives, platforms and the volume of work. Send us a short description of your situation and we will propose a scope.

07Request a consultation

Discuss your requirements

Tell us which of these areas matter to you. We reply by email with a proposed next step.

Request a consultation